SEO Client Successes & Examples
The beauty of SEO is that it is
NOT unique to any business, that is, unless your business does
not have a website and it is not advantageous for customers and
prospects to find your products and services online. Below
is a sample of client successes after implementing an SEO
strategy. Most results happen relatively quickly, and if
your business operates in a local geography, results can be
obtained very quickly. The search engines do not
discriminate based on your type of business. Thus, all
types of businss can benefit from implementing an SEO strategy
including trades, doctors, lawyers, insurance companies,
restaurants, hospitality and many others.
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Major Resort Property
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Keyword Competition: |
Extremely Competitive
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Site Competition: |
Over 230,000 indexed pages |
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Measurement |
Before SEO |
After SEO |
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Daily Visitors: |
120 |
1,400 |
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Search Position: |
Page 180+ |
Page 1 |
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% of Revenue Online: |
8% |
83% |
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Average Rank: |
180 - 207 |
1 - 4 |
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Overview:
Implemented SEO strategy for a startup vacation rental
management company in Southeast, TN that competes in an
extremely competitive organic keyword market.
Performed full life cycle optimization and monthly
maintenance including a full keyword evaluation.
Optimized site and implemented aggressive link and
content strategy to improve search engine performance.
Top
position pay per click costs average over $16,000 per
month for comparable non-organic results. Perform
constant performance analysis and have made significant
site usability recommendations and implementations to
improve customer interaction and close rates.
Online revenue to exceed $1.2mm in first 5 months and
online sourced bookings account for 83% of total
bookings.
Successfully solidified first page position in the top 2
keyword categories averaging position 1 through 4 in
both ORGANIC results and MAP results.
Online
sourced revenue to exceed $1.2 million in first 5 months
after SEO. |
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Fishing
Charter Service
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Keyword Competition: |
Extremely Competitive
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Site Competition: |
Over 240,000 indexed pages |
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Measurement |
Before SEO |
After SEO |
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Daily Visitors |
120 |
1,400 |
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Search Position |
Page 40+ |
Page 1 |
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% of Revenue Online |
0% |
70% |
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Average Rank |
90 - 112 |
1 - 5 |
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Overview:
Implemented SEO strategy for a Florida Keys charter
service. Performed full life cycle optimization and
periodic maintenance. Site went from unranked and
unlisted to consistently in organic position 1-5 and
positions 2-5 out of over 220,000+ and 140,000+ results
for the 2 chosen keyword combinations. Achieved map
page average position of 7-10 (previously position 2-5,
but moved locations).
Average 2.75 bookings per week and accounts for 70% of
total bookings. Given the slow tourism market and high
cost of fuel encroaching on margins, the online bookings
are a necessity to charter services surviving.
Successfully solidified first page position in the top 3
keyword categories averaging position 1 through 7 in
both ORGANIC results and MAP results.
Online
sourced revenue to exceed $130,000 in first 11 months
after SEO. |
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Resort
Hotel
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Keyword Competition: |
Extremely Competitive
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Site Competition: |
Over 430,000 indexed pages |
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Measurement |
Before SEO |
After SEO |
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Daily Visitors |
< 100 |
1,100 |
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Search Position |
Page 60+ |
Page 1 |
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% of Revenue Online |
12% |
65% |
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Average Rank |
60 - 73 |
1 - 7 |
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Overview:
Implemented limited SEO strategy for Southeast, TN
hotel. Performed map page specific optimization and
registrations to achieve map positioning average of 3-7
and 4-8 in a highly competitive market. Performed
limited but specific keyword optimization and site
consistently ranks organically in position 1-3 for
extremely competitive keywords (over 290,00 results).
Site started as previously unranked and is young in the
optimization process, results will continue to improve.
Successfully solidified first page position in the top 2
keyword categories averaging position 3 through 7 in
both ORGANIC results and 1 - 3 in MAP results.
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