Why SEO? A Website is only 20% of the equation!
Quite simply, just having a website is ineffective. In today’s world a website is a necessary component to most businesses so that customers can be referred to your website to find more about your company, product and services. Most website traffic is driven from the company itself referring customers and prospects to your site in phone conversations, direct mail, email or by passing out business cards. Most websites operate in this simple manner. However, an optimized website can be used as a proactive marketing channel that draws customers looking for your product or services via online searches directly to you, without pay per clicks. The very compelling statistics dictate that most internet users do not go past page one of the search engine results, so to maximize your opportunity to have new customers visit your site who may be looking for your product or services, a disciplined SEO strategy is essential. Using our clients as a reference, the increase in new business and revnue generated by page one placement is extremely compelling, paying well over 1000% percent of the cost of an SEO optimization within the first few months.